Causal linkage-based strategic map design along the robotics and automation supply chain in Thailand
Conference proceedings article
Authors/Editors
Strategic Research Themes
No matching items found.
Publication Details
Author list: Boonsothonsatit K.
Publisher: IEOM Society
Publication year: 2016
Volume number: 8-10 March 2016
Start page: 2159
End page: 2166
Number of pages: 8
ISBN: 9780985549749
ISSN: 2169-8767
eISSN: 2169-8767
Languages: English-Great Britain (EN-GB)
Abstract
Robotics and automation (RA) technology has played important roles along its supply chain in Thailand. The RA roles primarily support industries such as enhancing productivity and raising quality of life. They have positive effects on macro-economy, society, and education. Their performance are managed using a few measures (i.e. financial and non-financial perspectives) often generated by a strategic map. It is designed through a tool of balanced scorecard (BSC). However, BSC is criticized as limitations because of unidirectional causality and internal focus. They are overcome by a causal linkage-based strategic map design along the RA supply chain. Its conceptual framework is proposed in this paper purposing to causally link the RA strategies to performance. The causal linkages contribute to identify their root causes leveraging the RA vision and mission. This contribution is useful for policy makers to set RA strategies interrelated systematically along the supply chain stages. ฉ IEOM Society International. ฉ IEOM Society International.
Keywords
Causal linkage, Robotics and automation, Strategic map