Causal linkage-based strategic map design along the robotics and automation supply chain in Thailand

Conference proceedings article


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Publication Details

Author listBoonsothonsatit K.

PublisherIEOM Society

Publication year2016

Volume number8-10 March 2016

Start page2159

End page2166

Number of pages8

ISBN9780985549749

ISSN2169-8767

eISSN2169-8767

URLhttps://www.scopus.com/inward/record.uri?eid=2-s2.0-84980387108&partnerID=40&md5=c6283455dd2d2d294a767560e44b81a2

LanguagesEnglish-Great Britain (EN-GB)


Abstract

Robotics and automation (RA) technology has played important roles along its supply chain in Thailand. The RA roles primarily support industries such as enhancing productivity and raising quality of life. They have positive effects on macro-economy, society, and education. Their performance are managed using a few measures (i.e. financial and non-financial perspectives) often generated by a strategic map. It is designed through a tool of balanced scorecard (BSC). However, BSC is criticized as limitations because of unidirectional causality and internal focus. They are overcome by a causal linkage-based strategic map design along the RA supply chain. Its conceptual framework is proposed in this paper purposing to causally link the RA strategies to performance. The causal linkages contribute to identify their root causes leveraging the RA vision and mission. This contribution is useful for policy makers to set RA strategies interrelated systematically along the supply chain stages. ฉ IEOM Society International. ฉ IEOM Society International.


Keywords

Causal linkageRobotics and automationStrategic map


Last updated on 2022-06-01 at 16:10