Factors Influencing School Travel Mode Choice

The objective of this study is to fine factors influencing school travel mode choice of student at a primary school in Mueang District, Lamphun Province. Online questionnaires were used to interview 231 parents of student. The study found that 53.3% of students travel to school by a school bus, in addition, 2 9 .0 % , 1 7 .3 % , and 0 .4 % travel by private car, motorcycle, and walking respectively. The main reason that parents choose to use school bus is that there was no time to escort their children to the school, where parents who choose private car and motorcycle is that it is a safe journey. Multinomial Logistic Regression shows that distance, travel times, number of cars in possession, and driving license, are significantly factors which influenced on the school travel mode choice. Based on study, only 7.8% of students stay in area where can walk and bike to school. Most of parents in this group use motorcycle to escort their children and presently, the mentioned parents allow their children to walk and bike to school is 16.7%. The main reason why parents do not allow is safety concerns.