A Synthesis Results from the Development of Public Relations Media Combined with Communications Activities on Online Social Media

The purpose of this study is to integrate the research related to the development of a public relations media toolkit and social media communication activities. by analyzing the nature of the public relations media suite, as well as the communication activities on social media, content quality evaluation results, and presentation media. Sample Perception Assessment Results As well as the sample satisfaction evaluation results of the public relations media kit developed together with the communication activities, there are three sets in total.The experts' assessment of the content's quality was very good. The quality evaluation results of the experts on the demonstration media are very good, and the sample perception evaluation results are the highest. And the sample's satisfaction with the content set is the highest. In addition, we also found that the target audience learned from the public relations media toolkit and communication activities on social media that this is an easy-to-understand medium. Make it interesting and easy to contact the audience, and be able to fully contact the samples. In a word, the results of the public relations media suite and social media communication activities developed are of high quality and can be applied.