Study of Passenger Satisfaction to Use Airport Rail Link Service
Journal article
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Publication Details
Author list: Chutipon Subunnapas;Puntipa Punyim;Ampol Karoonsoontawong
Publication year: 2019
Journal: KMUTT Research and Development Journal (0125-278X)
Volume number: 42
Issue number: 4
Start page: 389
End page: 402
ISSN: 0125-278X
URL: https://digital.lib.kmutt.ac.th/journal/loadfile.php?A_ID=932
Abstract
This research was conducted to gain a better understanding on the satisfaction level of Airport Rail Link service and to prioritize significant factors that should be resolved, and to make recommendations on service improvement. Twenty nine variables that possibly influence the service satisfaction were included in the questionnaire that was used for data collection. Principal component analysis was employed to convert the 29 variables into four principal factors, namely, railway station and electric train, passenger fare, safety and travel connection factors, which represent all collected variables at 75.096%. Then, multiple regression analysis was performed to determine the relationships between the overall satisfaction and the four principal factors. Two factors are noted to significantly affect the satisfaction level: railway station and electric train and passenger fare factors. When the impact score method was employed to determine the top three variables that should be considered, appropriate service frequency, temperature inside the station and adequacy of parking lot emerged as the results.
Keywords
การวิเคราะห์ความถดถอยเชิงพหุ, การวิเคราะห์องค์ประกอบหลัก, ความพึงพอใจของผู้ใช้บริการ, คะแนนผลกระทบ