The Outcomes from the Development of Contents on Online Social Media Sites toPromote the Awareness of Media Literacy for Undergraduate Students

The purposes of this study were to (1) synthesize of research works which developed contents on online social media sites to promote the awareness of media literacy for undergraduate students, (2) develop contents on online social media sites to promote the awareness of media literacy for undergraduate students, and (3) suggest guidelines for further media development. This study was conducted by the use of contents and media presentation quality assessment, the awareness evaluation, and the satisfaction of the sampling groups towards the contents on online social media sites to promote the awareness of media literacy for undergraduate students between 2016 and 2020 by the organizers analyzed, designed, developed, implemented and evaluated their works in accordance with the ADDIE Model. The developed the following contents on online social media sites to promote the awareness of media literacy for undergraduate students: video clips about infographic data and electronic books with QR code technology about media literacy. The data were collected from the sampling groups of 30 undergraduate students who were willing to fill out the questionnaire. They were chosen using purposive sampling method. Findings showed that (1) the outcomes from a synthesis of research works showed that the quality of all the contents as assessed by the experts was at a very good level, the quality of the media presentation as assessed by the experts was at a good level and at a very good level, the awareness of the sampling group about media literacy for contents on online social media sites was at the highest level, and the satisfaction of the sampling groups towards the contents on online social media sites was at the highest level, (2) the outcomes from the development of contents on online social media sites to promote the awareness of media literacy for undergraduate students were of high quality and could be applied for future use, and (3) Guidelines for the development of new media that use technology Especially in the form of motion graphics, QR CODE technology that communicates modernity. Using modern graphics on platforms like Instagram, YouTube, etc., the development of such media will bring more attention to what you want to present.