Asst.Prof.Dr. WATCHARAPOJ SAPSANGUANBOON
| Email: watcharapoj.sap@kmutt.ac.th Phone: 024709645 URL: https://steco.kmutt.ac.th/ |
Work Affiliations
- Graduate School of Management and Innovation - GMI (KMUTT)
- Center for Strategy and Enterprise Competitiveness - STECO (Institute for Scientific and Technological Research And Services)
- Center for Strategy and Enterprise Competitiveness - STECO (Institute for Scientific and Technological Research And Services)
Strategic Research Themes
- Automation (Innovative Materials, Manufacturing and Construction)
- Big Data Analytics (Digital Transformation)
- Community Development & Management (Creative and Learning Society)
- Community & Society Development (Art & Design innovation)
- Creative and Learning Society (Strategic Research Themes)
- digital learning (Future Learning)
- Digital Transformation (Strategic Research Themes)
- learning space (Future Society)
- Logistics & Management (Smart Healthcare)
- Manufacturing Automation (Automation)
- Operational Intelligence (Big Data Analytics)
- Pedagogy (Future Learning)
- Smart Marketing (Big Data Analytics)
- social innovation (Community Development & Management)
- Supply chain management (Sustainable Mobility)
Publications
1 of 2
- ● Strategic integration of sustainability for competitive advantage: A framework for balancing the triple bottom line; Watcharapoj Sapsanguanboon, Wethaya Faijaidee, Luksika Potasin; 2025; Journal article
- ● Unpacking the green premium business strategy: The effect of environmental sustainability on customer behaviour; Wethaya Faijaidee, Watcharapoj Sapsanguanboon; 2025; Journal article
- ● Factors affecting consumers’ purchase decisions on green products in a developing market; Watcharapoj Sapsanguanboon and Wethaya Faijaidee; 2024; Journal article
- ● A study of factors affecting organizational engagement and the influence of organizational engagement on work effectiveness: Acase study of a state enterprise in Thailand; Wethaya Faijaidee, Sookyuen Tlepthong and Watcharapoj Sapsanguanboon; 2023; Journal article
- ● Supply Chain Efficiency Improvement through Value Stream Mapping: A Case Study of Battery Import Business
; Oranong Laothong and Watcharapoj Sapsanguanboon; 2023; Journal article - ● The Development of Training Program for Working Adults on Risk and Disaster Management; Papahda Bupphasawan, Chatpan Chintanapakdee and Watcharapoj Sapsanguanboon; 2023; Journal article
- ● Factors Affecting Entrepreneurs’ Decision Making of Metal Processing Machine Maintenance Services in Thailand; Hathaigran Sitthichokesakulchai, Watcharapoj Sapsanguanboon; 2022; Journal article
- ● The Study of Entrepreneurial Leadership Characteristics and Creative Innovation Factors Affecting on Competitive Advantage of Small and Medium Enterprises in Kanchanaburi; Runchida Daoruang, Watcharapoj Sapsanguanboon; 2022; Journal article
- ● The Study of Skills Development Methodology for Entrepreneur in Digital Era; Sareeya Thongeiam and Watcharapoj Sapsanguanboon; 2022; Journal article
- ● Factors Influencing the Decision to Watch the Tokusatsu Kamen Rider Movies and Purchase Toys from the Movies in Thailand; Natthawut Chatchalermwit and Watcharapoj Sapsanguanboon; 2021; Journal article
- ● Risk Management in Logistics Service Provider for Chemical Products; Preeyakamon Auanguai;Watcharapoj Sapsanguanboon;Wethaya Faijaidee; 2021; Journal article
- ● Supply Chain Risk Management in LSP for Chemical Product; Watcharapoj Sapsanguanboon, Preeyakamon Auanguai, and Wethaya Faijaidee; 2021; Journal article
- ● DIGITAL TRANSFORMATION FOR GOVERNMENT AGENCIES TO ENHANCE THAILAND’S COMPETITIVENESS; Watcharapoj Sapsanguanboon;Wethaya Faijaidee; 2020; Journal article
- ● Digital Transformation of Financial Business to Enhance Enterprise Competitiveness; Watcharapoj Sapsanguanboon;Preeyakamon Auanguai; 2020; Journal article
- ● Digital Transformation to Enhance Enterprise Competitiveness: A Case Study of Food and Beverage Business; Watcharapoj Sapsanguanboon;Wethaya Faijaidee;Preeyakamon Auanguai; 2020; Journal article
- ● Productivity Improvement in Ceramic Production Process: A Case Study of Factory in Samut Prakan Province; Wichaya Jantana;Watcharapoj Sapsanguanboon; 2020; Journal article
- ● The Development of Innovation in Manufacturing Industry to Enhance Enterprise Competitiveness; Preeyakamon Auanguai;Watcharapoj Sapsanguanboon; 2020; Journal article
- ● THE INNOVATION MANAGEMENT FOR MANUFACTURING BUSINESS TO ENHANCE COMPETITIVENESS; Watcharapoj Sapsanguanboon;Preeyakamon Auanguai; 2020; Journal article
- ● Types of Sales Promotion Influencing the Product Buying of Modern Trade Drug Store in Bangkok; Nasreen Sangwiman;Watcharapoj Sapsanguanboon; 2020; Journal article
- ● Competencies Assessment of Supply Chain Personnel Using the Conceptual Framework of SCOR Model; Watcharapoj Sapsanguanboon;Wethaya Faijaidee; 2019; Journal article
Expertise
Contact Information
Research, Innovation and Partnerships Office
Working: Monday - Friday time 08:30 - 16:30am.
Email :
research@kmutt.ac.th
Website :
https://ripo.kmutt.ac.th